How To Write a Blog in WordPress

So your digital marketer, social media manager, SEO guy is telling you, “You gotta write blog posts!  It’s good for…. ”   And you answer back, “But I don’t know how!”   Honestly, you’re definitely not alone.  We hear this all the time. If you’re new to blogging AND new to WordPress, I’ve got you covered.  In Read More

The Importance of Building an Online Presence

What is the importance of building an online presence?  Simply put, sales.  And this is true whether you’re a business selling products or services, a non-profit soliciting donations, or an individual trying to land your dream job. Let’s start with the buyer’s online journey to a sale.  There are essentially four stops along the way Read More

How to Respond to Reviews – Both Good & Bad

Google… Facebook… Twitter… Yelp… Amazon… The list goes on… I’m talking about online reviews.  You can find anything from outstanding 5-star reviews to mediocre ones to someone deciding to  just shred a business owner to pieces, publicly,  This is the world we live in today. And your customers… they read these reviews to decide whether Read More

How to Get Prospects & Clients with Facebook Ads

Facebook advertising is a powerful tool — an efficient way to connect your business to qualified prospects and clients.  And they work whether you’re in the office or out.  But Facebook marketing is evolving.  And as it evolves, so should you.   Going back a few years, you could run a Facebook ad that would Read More

How to Make Your Instagram Presence Incredible!

“A picture is worth a thousand words,” and pictures are the fuel that run the Instagram machine. Instagram came onto the social media scene back in 2010.  And today, it’s one of the fastest growing social networks with over 300 million active users, 1.2 BILLION likes per day, and more than 1,000 comments per SECOND. Read More

When You Need to Hire a Social Media Manager

With ever-changing algorithms and new social media platforms frequently popping up, running a business and managing a successful social media presence can seem overwhelming for a lot of business owners at times. And even though the casual user of Facebook or Twitter can set up an account for you and start posting, what about designing Read More

13 Powerful To-Do Tips for Your New Blog Post

So you’re on fire!  You’ve written your latest and greatest blog post and you’re about to hit the “Publish” button…  Wait…  Stop…  Don’t do it… yet!  You still have a lot of work to do before you publish that amazing post!  Here’s what you need to make sure you do. BEFORE YOU HIT “PUBLISH”… 1. Read More